Skip to main content

For HVAC, plumbing, electrical, roofing, tree and landscape, and general contractors

Every lead answered. Every lead followed up.

You're on a job when the phone rings. The Automated Revenue System replies to every new lead within 60 seconds, day or night, keeps following up, and books the ones that fit on your calendar. You close the work.

Book a Missed-Lead Audit CallSee what missed calls cost you

Connect. We build it. It goes live.

  1. Connect

    Your phone, your website and your inbox. You tell us your services, hours, service area and the questions the AI may answer.

  2. We build it

    A new website, your Northline Command workspace, AI for text and chat, and a business phone line with SpamBlock call screening.

  3. It goes live

    Live on your domain and answering leads. Texting switches on once the carrier approves your registration.

Follow one lead through it, step by step →

Most software gives you another dashboard to manage. We do the work itself.

No Northline person texts your leads. AI and automation handle the routine steps. Your team closes the job.

  • Texts back missed calls

    A caller you couldn’t pick up gets a text back automatically once your texting registration is approved. Every new lead hears back within 60 seconds.

  • Keeps following up

    New leads and open estimates get automatic follow-up, so they don’t go cold while you’re on a job.

  • Books estimates on your calendar

    The AI asks the questions you approve and books the leads that fit, with confirmations and reminders.

  • Asks for reviews

    A review request goes out after every job.

The old way vs. with Northline

The old way

  • Voicemail

    A message you return hours later, if you see it.

  • An answering service

    Someone takes a message. You still have to call back and follow up.

  • An agency on retainer

    A monthly bill, and you still chase the leads yourself.

  • A CRM nobody opens

    Another login. The leads sit in it.

  • Leads going cold

    Estimates go out and nobody follows up.

With Northline

  • Every call answered

    SpamBlock picks up with a short menu. Real callers ring through, and every caller who picks an option is saved as a lead.

  • Text-back

    Missed calls get a text back once texting is approved.

  • Follow-up

    Automatic follow-up on new leads and open estimates.

  • Booking

    Leads that fit get booked on your calendar, with reminders.

  • A weekly report

    Plain English: leads by source, response time, estimates sent and jobs booked.

See how SpamBlock works →

You own it.

After the six-month minimum, service is month-to-month and you can cancel with 30 days' notice. When you go, it goes with you.

Your number
The phone number can be ported out.
Your contacts
Contacts and conversation history are exported to you.
Your website
The website and domain move to your own hosting account.
No revenue share
No performance fee and no cut of the work you close.

The setup template we build from stays Northline's.

You see everything.

Every week you get a plain-English summary and a dropped-ball report. Every month, a report on your reviews, Maps rank and new links, and a strategy call.

Weekly summary

Example Heating & Air

Sample report, example data

New leads
18
First reply within 60 s
18 of 18
Estimates sent
6
Jobs booked
4
Pipeline value
$14,200

Leads by source

  • Phone calls8
  • Website form5
  • Text3
  • Website chat2

Dropped-ball report

Unanswered leads
0
Estimates older than 3 days
2
Missed calls not returned
1
Sample report, example data: a fictional company with made-up numbers, showing what the weekly report covers. Not a client's results.

Work we've built.

What we built and where it lives. Results get shared only once the numbers exist and the client signs off.

Empire Insulation

Client
Empire Insulation · empireinsulation.org
Starting point
An insulation contractor, starting from a new website build.
What we built
A new website, plus lead capture and follow-up in their CRM.
Live since
October 2026, on their own domain.

What it costs.

Same for every client. No tiers, no discounts on the monthly, no per-seat pricing, no custom quotes for the core offer.

$3,500 setup

$497 a month

$3,500 one-time setup + $497/month from go-live.

Setup is due at signing. Monthly service is billed in advance. 6-month minimum from go-live, then month-to-month with 30 days' notice to cancel. No revenue share or performance fee. Includes $25/month of standard usage; additional usage and optional Voice AI are billed separately. See the full usage details.

See full pricing and what's included →

Straight answers.

Is this just AI hype?
No. It's a website, a business phone line with SpamBlock call screening, AI for text and chat, and automations that run set steps: reply, follow up, book, remind and ask for a review. The AI answers only the questions you approve, says it is an AI assistant when asked, and hands the conversation back when it reaches that boundary. Your team closes the work.
Do I own my stuff?
It goes with you. After the minimum term, with 30 days' notice: the website repository and domain move to the client's own hosting account; the phone number can be ported out; contacts and conversation history are exported. The client template stays Northline's.
What if I cancel?
After the six-month minimum, service is month-to-month and you can cancel with 30 days' notice. There is no revenue share or performance fee. When you leave, your website and domain, your phone number, and your contacts and conversation history go with you.
How long until it's live?
We target go-live 10–14 days from your cleared setup payment, with timely access and approvals. Go-live means your website is live on your domain and your workspace is answering leads. Texting switches on when the carrier approves your registration, typically days 7–21. Days are targets, not a guarantee.
Do I have to learn new software?
Not to make it work. We build it and set it up: the website, Northline Command, the approved AI answers, your calendar and the follow-up. You give us your business facts and approvals. The automations run on their own, your team sees leads and bookings in Northline Command, and every week you get a plain-English summary.
More questions in the FAQ →

A short call, no pitch. A straight answer on whether it fits.

Send a few details, then pick a time. We'll look at where your leads slip through today and tell you straight whether the system fits. No payment at this step.

Book a Missed-Lead Audit Call